Subtle Yet Telling
One of Kendrick's favorite mediums is watercolor. Which was incorporated into his branding. a lowercase sans serif with a bright blue watercolor overlay. His favorite color is also blue. The branding covers many bases.
Like most modern day artists, Kendrick uses social media to share his work. Which is why a mobile first approach was taken for his portfolio website. social media users can click the link and be presented with a portfolio of images tailored for their mobile devices.