Planned Obsolescence

Planned obsolescence

It's something which we are surrounded by but don't realize. It's disguised as mere inconvenience typically. For example, You purchase an inexpensive backpack from a major retailer. Months later you find that it has quickly worn out already. Back to the store for a new one. To most it's just an annoyance of life. What you don't realize is that these types of incidence are planned, or at least expected and/or anticipated by big companies.

The maximization of earnings, has caused quality to take a back seat. What's worse is as consumers, we've been conditioned to desire the cheapest price. With that desire comes poorly made products and you returning to that store to buy another of the now worn out product. It's such an inefficient way to live. You waste money on flimsy stuff, and spend more time buying new ones to replace it.

Now, a leather bag that costs $300 seems outrageous compared to a polyester bag for $30. Though, paying $300 for something that could theoretically last decades isn't outrageous, it's the better of the two options. You end up saving money, believe it or not. That's not to say a $3,000 Designer bag is worth it, though. Be reasonable. When you're on the market for any type of product, try to consider the level of quality that is sufficient for you and what's a reasonable price.

If consumers demanded quality, companies would produce higher quality products. Make a statement with your wallet. They want your money and if you say "I don't want your cheap garbage..." They will stop selling you cheap garbage.


Photo Credit: Iiana Mikah // unsplash.com

Photo Credit: Iiana Mikah // unsplash.com

I set a few goals for 2017 and I'm proud to say that I achieved almost all of them. I began reading on a regular basis. I don't mean magazines and facebook articles; I mean books. I drank more water and started working out, too. Working out was the biggest goal. I owe all the encouragement and support to my partner, Kendrick. He pushed and also helped me. We developed a routine that is ideal for my unique situation. I'm now heading into 2018 with a daily workout habit.

What I failed to achieve is to create a new revenue stream. I did try, but I ultimately didn't really consider all the necessities involved with my idea. It is an idea to save and maybe comeback to. This year though, I will succeed at a side hustle. There has been an idea that I've heard a couple of times. They used different analogies but the lesson was the same. Have multiple streams of income. Not so you become a malevolent villain but to create more security. 

Analogy One*: Hold out your fist, now hold up the number of ways you make income. If it is one finger, imagine if that finger was cut off. What would you do about money? You wouldn't have any other avenues. 

Analogy Two**: Imagine your bank account is a bucket. Your job represents a hose that goes into the bucket. If that hose gets turned off, your bucket doesn't continue to fill up. If you have more hoses going into the bucket, it's ok if one gets turned off, your bucket is still being filled. Your bucket will also fill faster and contain more water. 

In 2018 I will reach my fitness goal as well as create new streams of revenue. What are your goals for 2018, and what did you achieve in 2017?

* Unkown (paraphrased)

** Adam Carolla (paraphrased)